Earnings

Which of 2 stocks would appeal to long-term investors? Murphy Oil Corporation (MUR), The Goodyear Tire & Rubber Company (GT)

The shares of Murphy Oil Corporation have decreased by more than -0.93% this year alone. The shares recently went down by -3.36% or -$1.07 and now trades at $30.76. The shares of The Goodyear Tire & Rubber Company (NASDAQ:GT), has slumped by -31.60% year to date as of 11/08/2018. The shares currently trade at $22.10 and have been able to report a change of 1.24% over the past one week.

The stock of Murphy Oil Corporation and The Goodyear Tire & Rubber Company were two of the most active stocks on Thursday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.

Profitability and Returns

Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. MUR has an EBITDA margin of 47.13%, this implies that the underlying business of MUR is more profitable. The ROI of MUR is 2.80% while that of GT is 9.30%. These figures suggest that GT ventures generate a higher ROI than that of MUR.

Cash Flow

The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, MUR’s free cash flow per share is a negative -1.71, while that of GT is also a negative -0.92.

Liquidity and Financial Risk



The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The current ratio for MUR is 1.50 and that of GT is 1.40. This implies that it is easier for MUR to cover its immediate obligations over the next 12 months than GT. The debt ratio of MUR is 0.62 compared to 1.37 for GT. GT can be able to settle its long-term debts and thus is a lower financial risk than MUR.

Valuation

MUR currently trades at a forward P/E of 6.71, a P/B of 1.14, and a P/S of 2.47 while GT trades at a forward P/E of 7.11, a P/B of 1.14, and a P/S of 0.34. This means that looking at the earnings, book values and sales basis, MUR is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.

Analyst Price Targets and Opinions

The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of MUR is currently at a -16.86% to its one-year price target of 37.00. Looking at its rival pricing, GT is at a -15.94% relative to its price target of 26.29.




When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), MUR is given a 3.10 while 2.20 placed for GT. This means that analysts are more bullish on the outlook for MUR stocks.

Insider Activity and Investor Sentiment

Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for MUR is 8.30 while that of GT is just 5.22. This means that analysts are more bullish on the forecast for GT stock.

Conclusion

The stock of Murphy Oil Corporation defeats that of The Goodyear Tire & Rubber Company when the two are compared, with MUR taking 6 out of the total factors that were been considered. MUR happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, MUR is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for MUR is better on when it is viewed on short interest.

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