Which of 2 stocks would appeal to long-term investors? Qudian Inc. (QD), Jumei International Holding Limited (JMEI)

The shares of Qudian Inc. have decreased by more than -58.93% this year alone. The shares recently went down by -2.09% or -$0.11 and now trades at $5.15. The shares of Jumei International Holding Limited (NYSE:JMEI), has slumped by -28.42% year to date as of 09/13/2018. The shares currently trade at $2.09 and have been able to report a change of 8.29% over the past one week.

The stock of Qudian Inc. and Jumei International Holding Limited were two of the most active stocks on Thursday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.

Next 5Y EPS Growth: 3.50% versus 16.70%

When a company is able to grow consistently in terms of earnings at a high compound rate have the highest likelihood of creating value for its shareholders over time. Analysts have predicted that QD will grow it’s earning at a 3.50% annual rate in the next 5 years. This is in contrast to JMEI which will have a positive growth at a 16.70% annual rate. This means that the higher growth rate of JMEI implies a greater potential for capital appreciation over the years.

Profitability and Returns

Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. QD has an EBITDA margin of 50.8%, this implies that the underlying business of QD is more profitable. The ROI of QD is 12.00% while that of JMEI is -1.60%. These figures suggest that QD ventures generate a higher ROI than that of JMEI.

Cash Flow

The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, QD’s free cash flow per share is a positive 0.

Liquidity and Financial Risk

The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The current ratio for QD is 2.20 and that of JMEI is 3.30. This implies that it is easier for QD to cover its immediate obligations over the next 12 months than JMEI. The debt ratio of QD is 0.59 compared to 0.00 for JMEI. QD can be able to settle its long-term debts and thus is a lower financial risk than JMEI.


QD currently trades at a forward P/E of 3.43, a P/B of 1.14, and a P/S of 1.79 while JMEI trades at a P/B of 0.48, and a P/S of 0.40. This means that looking at the earnings, book values and sales basis, QD is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.

Analyst Price Targets and Opinions

The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of QD is currently at a -47.61% to its one-year price target of 9.83. Looking at its rival pricing, JMEI is at a -83.28% relative to its price target of 12.50.

When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), QD is given a 2.50 while 2.00 placed for JMEI. This means that analysts are more bullish on the outlook for QD stocks.

Insider Activity and Investor Sentiment

Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for QD is 5.19 while that of JMEI is just 3.10. This means that analysts are more bullish on the forecast for JMEI stock.


The stock of Qudian Inc. defeats that of Jumei International Holding Limited when the two are compared, with QD taking 3 out of the total factors that were been considered. QD happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, QD is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for QD is better on when it is viewed on short interest.

Previous ArticleNext Article

Related Post

Set Sail With Valero Energy Corporation (VLO), Sim... The shares of Valero Energy Corporation have increased by more than 17.32% this year alone. The shares recently went up by 0.28% or $0.3 and now trade...
Comparing Top Moving Stocks Immunomedics, Inc. (IM... The shares of Immunomedics, Inc. have increased by more than 40.22% this year alone. The shares recently went down by -3.45% or -$0.81 and now trades ...
Taking Tally Of Zynerba Pharmaceuticals, Inc. (ZYN... The shares of Zynerba Pharmaceuticals, Inc. have decreased by more than -26.76% this year alone. The shares recently went down by -4.58% or -$0.44 and...
Comparing Valuation And Performance: Symantec Corp... The shares of Symantec Corporation have decreased by more than -28.37% this year alone. The shares recently went up by 0.45% or $0.09 and now trades a...
Which is more compelling pick right now? – C... The shares of Cardinal Health, Inc. have decreased by more than -18.43% this year alone. The shares recently went down by -0.12% or -$0.06 and now tra...