Earnings

Choosing Between Hot Stocks: Brookdale Senior Living Inc. (BKD), JA Solar Holdings Co., Ltd. (JASO)

The shares of Brookdale Senior Living Inc. have increased by more than 3.61% this year alone. The shares recently went up by 1.82% or $0.18 and now trades at $10.05. The shares of JA Solar Holdings Co., Ltd. (NASDAQ:JASO), has N/A by 0.00% year to date as of 07/12/2018. The shares currently trade at $7.46 and have been able to report a change of 10.36% over the past one week.

The stock of Brookdale Senior Living Inc. and JA Solar Holdings Co., Ltd. were two of the most active stocks on Thursday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.

Profitability and Returns

Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. The ROI of BKD is -5.70% while that of JASO is 5.00%. These figures suggest that JASO ventures generate a higher ROI than that of BKD.

Cash Flow

The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, BKD’s free cash flow per share is a negative -0.55.

Liquidity and Financial Risk



The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The current ratio for BKD is 0.80 and that of JASO is 1.00. This implies that it is easier for BKD to cover its immediate obligations over the next 12 months than JASO. The debt ratio of BKD is 4.76 compared to 0.88 for JASO. BKD can be able to settle its long-term debts and thus is a lower financial risk than JASO.

Valuation

BKD currently trades at a P/B of 1.74, and a P/S of 0.40 while JASO trades at a P/B of 0.34, and a P/S of 0.12. This means that looking at the earnings, book values and sales basis, BKD is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.

Analyst Price Targets and Opinions

The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of BKD is currently at a 4.91% to its one-year price target of 9.58. Looking at its rival pricing, JASO is at a 5.37% relative to its price target of 7.08.




When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), BKD is given a 2.30 while 3.00 placed for JASO. This means that analysts are more bullish on the outlook for JASO stocks.

Insider Activity and Investor Sentiment

Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for BKD is 7.92 while that of JASO is just 9.01. This means that analysts are more bullish on the forecast for BKD stock.

Conclusion

The stock of Brookdale Senior Living Inc. defeats that of JA Solar Holdings Co., Ltd. when the two are compared, with BKD taking 4 out of the total factors that were been considered. BKD happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, BKD is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for BKD is better on when it is viewed on short interest.

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