The shares of Zynga Inc. have increased by more than 10.25% this year alone. The shares recently went down by -0.45% or -$0.02 and now trades at $4.41. The shares of Match Group, Inc. (NASDAQ:MTCH), has jumped by 36.03% year to date as of 06/06/2018. The shares currently trade at $42.59 and have been able to report a change of 1.96% over the past one week.
The stock of Zynga Inc. and Match Group, Inc. were two of the most active stocks on Wednesday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.Next 5Y EPS Growth: 30.00% versus 22.63%
When a company is able to grow consistently in terms of earnings at a high compound rate have the highest likelihood of creating value for its shareholders over time. Analysts have predicted that ZNGA will grow it’s earning at a 30.00% annual rate in the next 5 years. This is in contrast to MTCH which will have a positive growth at a 22.63% annual rate. This means that the higher growth rate of ZNGA implies a greater potential for capital appreciation over the years.Profitability and Returns
Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. ZNGA has an EBITDA margin of 9.46%, this implies that the underlying business of MTCH is more profitable. The ROI of ZNGA is 1.20% while that of MTCH is 30.90%. These figures suggest that MTCH ventures generate a higher ROI than that of ZNGA.Cash Flow
The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, ZNGA’s free cash flow per share is a positive -0, while that of MTCH is positive 8.11.Liquidity and Financial Risk
The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The current ratio for ZNGA is 3.30 and that of MTCH is 1.40. This implies that it is easier for ZNGA to cover its immediate obligations over the next 12 months than MTCH. The debt ratio of ZNGA is 0.00 compared to 2.33 for MTCH. MTCH can be able to settle its long-term debts and thus is a lower financial risk than ZNGA.Valuation
ZNGA currently trades at a forward P/E of 23.71, a P/B of 2.33, and a P/S of 4.25 while MTCH trades at a forward P/E of 26.47, a P/B of 21.73, and a P/S of 7.92. This means that looking at the earnings, book values and sales basis, ZNGA is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.Analyst Price Targets and Opinions
The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of ZNGA is currently at a -0.9% to its one-year price target of 4.45. Looking at its rival pricing, MTCH is at a -0.33% relative to its price target of 42.73.
When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), ZNGA is given a 2.40 while 2.50 placed for MTCH. This means that analysts are more bullish on the outlook for MTCH stocks.Insider Activity and Investor Sentiment
Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for ZNGA is 3.04 while that of MTCH is just 9.15. This means that analysts are more bullish on the forecast for ZNGA stock.
The stock of Match Group, Inc. defeats that of Zynga Inc. when the two are compared, with MTCH taking 5 out of the total factors that were been considered. MTCH happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, MTCH is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for MTCH is better on when it is viewed on short interest.