Financial Metrics You Should Care About: Amazon.com, Inc. (AMZN), Kratos Defense & Security Solutions, Inc. (KTOS)

The shares of Amazon.com, Inc. have increased by more than 36.97% this year alone. The shares recently went up by 1.29% or $20.46 and now trades at $1601.86. The shares of Kratos Defense & Security Solutions, Inc. (NASDAQ:KTOS), has jumped by 3.68% year to date as of 05/23/2018. The shares currently trade at $10.98 and have been able to report a change of 0.46% over the past one week.

The stock of Amazon.com, Inc. and Kratos Defense & Security Solutions, Inc. were two of the most active stocks on Wednesday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.

Next 5Y EPS Growth: 27.14% versus 13.00%

When a company is able to grow consistently in terms of earnings at a high compound rate have the highest likelihood of creating value for its shareholders over time. Analysts have predicted that AMZN will grow it’s earning at a 27.14% annual rate in the next 5 years. This is in contrast to KTOS which will have a positive growth at a 13.00% annual rate. This means that the higher growth rate of AMZN implies a greater potential for capital appreciation over the years.

Profitability and Returns

Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. AMZN has an EBITDA margin of 9.68%, this implies that the underlying business of AMZN is more profitable. The ROI of AMZN is 3.60% while that of KTOS is -6.80%. These figures suggest that AMZN ventures generate a higher ROI than that of KTOS.

Cash Flow

The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, AMZN’s free cash flow per share is a negative -2.68.

Liquidity and Financial Risk

The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The current ratio for AMZN is 1.10 and that of KTOS is 2.60. This implies that it is easier for AMZN to cover its immediate obligations over the next 12 months than KTOS. The debt ratio of AMZN is 1.41 compared to 0.00 for KTOS. AMZN can be able to settle its long-term debts and thus is a lower financial risk than KTOS.


AMZN currently trades at a forward P/E of 80.57, a P/B of 24.64, and a P/S of 4.04 while KTOS trades at a forward P/E of 30.58, a P/B of 2.22, and a P/S of 1.54. This means that looking at the earnings, book values and sales basis, KTOS is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.

Analyst Price Targets and Opinions

The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of AMZN is currently at a -12.37% to its one-year price target of 1827.93. Looking at its rival pricing, KTOS is at a -19.15% relative to its price target of 13.58.

When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), AMZN is given a 1.70 while 2.30 placed for KTOS. This means that analysts are more bullish on the outlook for KTOS stocks.

Insider Activity and Investor Sentiment

Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for AMZN is 1.03 while that of KTOS is just 7.12. This means that analysts are more bullish on the forecast for AMZN stock.


The stock of Amazon.com, Inc. defeats that of Kratos Defense & Security Solutions, Inc. when the two are compared, with AMZN taking 6 out of the total factors that were been considered. AMZN happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, AMZN is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for AMZN is better on when it is viewed on short interest.

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