Choosing Between Hot Stocks: Caesars Entertainment Corporation (CZR), BlackRock, Inc. (BLK)

The shares of Caesars Entertainment Corporation have decreased by more than -8.30% this year alone. The shares recently went down by -2.73% or -$0.33 and now trades at $11.60. The shares of BlackRock, Inc. (NYSE:BLK), has jumped by 3.59% year to date as of 06/13/2018. The shares currently trade at $532.17 and have been able to report a change of -3.57% over the past one week.

The stock of Caesars Entertainment Corporation and BlackRock, Inc. were two of the most active stocks on Wednesday. Investors seem to be very interested in what happens to the stocks of these two companies but do investors favor one over the other? We will analyze the growth, profitability, risk, valuation, and insider trends of both companies and see which one investors prefer.

Profitability and Returns

Growth alone cannot be used to see if the company will be valuable. Shareholders will be the losers if a company invest in ventures that aren’t profitable enough to support upbeat growth. In order for us to accurately measure profitability and return, we will be using the EBITDA margin and Return on Investment (ROI), which balances the difference in capital structure. The ROI of CZR is -4.40% while that of BLK is 10.40%. These figures suggest that BLK ventures generate a higher ROI than that of CZR.

Cash Flow

The value of a stock is ultimately determined by the amount of cash flow that the investors have available. Over the last 12 months, CZR’s free cash flow per share is a negative -1.29, while that of BLK is also a negative -5.14.

Liquidity and Financial Risk

The ability of a company to meet up with its short-term obligations and be able to clear its longer-term debts is measured using Liquidity and leverage ratios. The debt ratio of CZR is 5.70 compared to 0.16 for BLK. CZR can be able to settle its long-term debts and thus is a lower financial risk than BLK.


CZR currently trades at a forward P/E of 19.97, a P/B of 2.52, and a P/S of 1.43 while BLK trades at a forward P/E of 17.01, a P/B of 2.68, and a P/S of 6.46. This means that looking at the earnings, book values and sales basis, CZR is the cheaper one. It is very obvious that earnings are the most important factors to investors, thus analysts are most likely to place their bet on the P/E.

Analyst Price Targets and Opinions

The mistake some people make is that they think a cheap stock has more value to it. In order to know the value of a stock, there is need to compare its current price to its likely trading price in the future. The price of CZR is currently at a -27.14% to its one-year price target of 15.92. Looking at its rival pricing, BLK is at a -12.47% relative to its price target of 608.00.

When looking at the investment recommendation on say a scale of 1 to 5 (1 being a strong buy, 3 a hold, and 5 a sell), CZR is given a 1.90 while 2.10 placed for BLK. This means that analysts are more bullish on the outlook for BLK stocks.

Insider Activity and Investor Sentiment

Short interest or otherwise called the percentage of a stock’s tradable shares currently being shorted is another data that investors use to get a handle on sentiment. The short ratio for CZR is 4.24 while that of BLK is just 2.49. This means that analysts are more bullish on the forecast for BLK stock.


The stock of BlackRock, Inc. defeats that of Caesars Entertainment Corporation when the two are compared, with BLK taking 6 out of the total factors that were been considered. BLK happens to be more profitable, generates a higher ROI, has higher cash flow per share, higher liquidity and has a lower financial risk. When looking at the stock valuation, BLK is the cheaper one on an earnings, book value and sales basis. Finally, the sentiment signal for BLK is better on when it is viewed on short interest.

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